Entries by Rosey Broderick

AdWords Location Extensions

Location extensions allow you to attach your business address to your ads.  Location extensions can be set up quite simply by linking your AdWords Campaign to your Local Business Centre Account (Google Places). Once extensions have been set up Google will automatically match your business to a users location (or search terms) and show your […]

AdWords Editor Version 9.0

Last week Google announced the release of AdWords Editor Version 9.0 which contains both improvements to functionality as well as additional feature. All of which will help improve efficiency when managing your AdWords account. Here at WebResults.ie we are finding these updates very effective and they have made AdWords Editor more invaluable.

Common Mistakes On Google Analytics

Web Analytics implementations are important to the running of your analytics, if you are not organised with it you can so easily lose data because of it. The first thing any analytics campaign must set up is a place to test changes made t to settings. It is key to track changes made so that you can […]

5 Ways To Make Google Analytics Benefit You

Google Analytics is a free product that tracks your website and gives detailed statistics about visitors to your website. For example, Analytics can show you how exactly people found your website, how they navigated around it, and how you can enhance their overall visitor experience. This information can help you improve your websites return on […]

Tips for using Google Analytics

On the web today, it’s highly important, and profitable, to know a little bit about the traffic on your website. If you can know how much web traffic you have, what they do on your site, what your conversion rates are, and other related information, you’ll be able to better optimise your site to receive […]

Obtaining Google Analytics Tracking Code

Having Google Analytics set up on you website is imperative to obtain details statistics about visitors, check out article ‘5 Ways to make Google Analytics Benefit You’ for further information on this. The setting up of Google Analytics Tracking Code is extremely important as if it is not carried out correctly your website may not […]

How to Link Google AdWords and Google Analytics Accounts

One of the most important parts of linking Google Analytics and Google AdWords is to make sure that you’re using the same Google Account email address for both your Analytics and AdWords accounts, and that the AdWords login email address has Admin access for the Analytics account.

How To Make Use Of Big Data

It is estimated that around 10% of marketers think that their analytics are useful.  The issue with analytics is not how useful they are, but how they are being made use of.  If you do not use them properly, then they will not give you the best return that they can.

Optimising Your Social Media Publishing

Optimizing your social content is a relatively new concept, but as any marketer knows, statistics go hand in hand with any website or social media page.  When you collect enough data, statistics show us that our users behave in measurable patterns.