Why Outsource Google AdWords?
[av_image src='https://webresults.ie/wp-content/uploads/2017/05/AdobeStock_1088035711.jpg' attachment='3472' attachment_size='full' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation'][/av_image] [av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation=''] [av_textblock size='' font_color='' color=''] Why outsource your Google AdWords to an agency like WebResults.ie? Are you currently managing your own Google AdWords […]
Adwords – Tips on Improving Your Quality Score
What is Quality Score within AdWords? The Quality Score is the rating Google give regarding the quality & relevance of both your KeyWords & AdCopy. It is used to determine CPC (Cost Per Click) & is multiplied by your max bid to determine an ad rank within the auction process. It’s important to ensure that your […]
Tips To Make PPC A Success
Pay-per-click campaigns, or PPC for short, allow you to purchase clicks to your website from users who have searched for particular keywords on the Internet. Generally speaking, you’ll be driving traffic using this method to some website that will be making you money, so you’ll have an initial investment in the money you’re paying for your traffic, and […]
Conduct Your Own PPC Audit In 5 Minutes
A quick PPC audit can help you to see if your advertisements have issue you are unaware of, so therefore are great to do to make sure you are getting the best ROI you can get. There are only 5 simple steps to a PPC audit and here they are with a brief explanation of […]
Google AdWords New Expanded Text Ads – Best Practice For Implementation
Google launched its new expanded text ads format in 2016, allowing a 2nd Headline & a longer description. AdWords will continue to accept new “traditional” text ads up until Jan 31st, 2017. After Jan 31st, your existing standard text ads will continue to run along with the new expanded text ads, but you will be no […]
9 Questions to Ask Before Entering Into A PPC Campaign
These questions are questions you should ask yourself once you have completed your research phase and have collected data on what your campaign should be like, with information such as keywords, competitor campaign information etc.
Web Analytics Segmentation Tips
With so much data available, how do you know which is useful to you? One of the greatest ways to get information about your customers is to segment them into different groups. Here are some great ways to segment your customers:
Advanced SEO Tips To Optimise Your Website
There are a few great ways to optimise your website further, let’s have a look at them!
5 Top Tips to Convert Your Website Visitors into Paying Customers
Following on from our last article ‘How to Increase Website Traffic’ we will explore some of the basic elements required to turn this traffic into paying customers. The primary goal for any website is to convert visitors into customers, it is also essential to raise brand awareness, improve your search rankings and drive traffic to […]
Why PPC Cannot Be Ignored By Small Businesses
People use search engines, in most cases, for two things: to buy something or to ask a question. SEO shows its contributions here because those with the best content will rank the highest in order to be as helpful as possible. Due to the use of SEO, some people forget about the other option available, […]